Projects
Measurable results for diverse organizations across sports, government, and enterprise.
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Impact
Revenue Growth & Sponsorship Strategy
Built and launched a sports sponsorship revenue framework with BizX, connecting hundreds of new brand partner prospects with regional and national sports and entertainment properties and driving an average annual revenue increase of 35% through strategic alignment and data-driven go-to-market planning.
Strategic Partnerships & Alliances
Developed an enterprise partnership network for Kenya’s sports and education ministries that supported the creation of the William Samoei Ruto Sports Development Project, expanding access to structured play, quality sports equipment, and education-based athletic development for tens of thousands of elementary and secondary students across Kenya’s basic education system.
Marketing Strategy
Developed the marketing and sales strategy for the upcoming launch of the Kid and the Reign podcast, shaping the brand identity, positioning, target audience analysis, platform strategy, content format, show structure, and revenue model. The launch strategy projects 600K downloads in year one, supported by earned media momentum and platform partner activation.
Co-Promotion Support
Cultivated strategic relationships with Boeing Commercial Airplanes and negotiated a multimillion-dollar co-promotional budget to support North American marketing initiatives focused on driving global exposure, tourism, infrastructure investment, and youth education pathways to high-paying salaried careers.